Peaty’s x GMBN

Peaty’s join Play Sports Network Channels, GMBN, GMBN Tech & EMBN as Cleaning, Lubricant and Sealant Partner for 2023 and beyond.

Play Sport Network’s channels are renowned for their incredible reach having amassed over 5.1 billion video views, with GMBN, GMBN Tech and EMBN forming the world’s largest mountain bike media brand. Covering everything from Cross Country to Downhill and with a dedicated E-Mountain bike channel, they have become a powerhouse across multiple media platforms such as Instagram, Youtube and now Eurosport.

Not only that, but for 2023 and beyond, they are also host of the UCI World Cups as well as the EWS & E-EWS. Reaching over 40.1 Million Cyclists Globally you can count on Peaty's being seen around the world.

As a rider owned brand, Peaty's are excited to partner with a platform that can deliver the benefits of their killer products to the largest cycling community in the world. While Peaty’s products have been tested and trusted at the elite levels of the sport, it’s obvious that their product range has benefits for every rider. Peaty's are looking forward to sharing that message with the guys at Play Sports Network and ultimately growing their rowdy community of riders further, so that Peaty's becomes the first choice for riders around the world.

Credit: @doddstar1979